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IMT worked with FOX, Promethean, National Education Association, School Library Journal and Harry Abrams Inc to establish a nationwide contest where over 5,000 schools submitted proposals for why their school should host the ‘Diary of A Wimpy Kid’ premier. Riverside Elementary School in Virginia prevailed and hosted the event that featured author Jeff Kinney as he used Promethean ActivBoards to draw his famous characters for the students.